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GB4U and ACCIÓ discuss opportunities for Catalan businesses in Ukraine
Anna Derevyanko , GB4U CEO and Co-Founder and EBA Executive Director, met with Cristina Serradell , Director of the International Trade Unit at ACCIÓ, the Catalan Government’s agency promoting innovation, internationalization, and trade. The discussion focused on the business interests and opportunities of Catalan companies in Ukraine. Both sides agreed on the importance of de-risking tools to attract more foreign capital to reconstruction and other investment projects in Ukr
Dec 17, 2025


Switzerland Global Enterprise shared insights with GB4U Board
On December 4, GB4U held its Board of Directors meeting, with Xavier Cornut, Consultant for Europe and CIS at Switzerland Global Enterprise , joining as the guest speaker. Xavier Cornut highlighted the key trends shaping Ukraine’s economy – from rapid EU-driven reforms to the growing demand in infrastructure, energy, transport, agrifood, digitalisation, and manufacturing. Despite ongoing challenges, Ukraine continues to demonstrate remarkable economic resilience and a for
Dec 9, 2025


GB4U Christmas Networking Dinner in Zurich
On December 3, Global Business for Ukraine, supported by the European Business Association, held its annual Christmas Networking Dinner in Zurich. We were glad to welcome around 40 distinguished guests from across Europe, building new connections between Swiss, EU, and Ukrainian businesses. For the second year in a row, this gathering became a nice opportunity to strengthen existing partnerships, meet new contacts, and wrap up the year in great company. The highlight of the e
Dec 8, 2025


The GB4U showcased wartime SME support efforts at the WTO
The CEO and Co-founder of Global Business for Ukraine, Executive Director of the European Business Association, Anna Derevyanko , spoke on behalf of Ukraine at the WTO Working Group on MSMEs in Geneva. Anna shared the key findings of the EBA Small Business Sentiment Index survey, including shifts in the business environment and the impact of the full-scale war on small and micro-business operations. She also highlighted the Association’s MSME support project, Unlimit Ukraine,
Dec 4, 2025


72% of surveyed businesses plan to invest in Ukraine despite the war
The integral score of the Investment Attractiveness Index of Ukraine slightly increased in 2025 and reached 2,70 points out of 5 (compared to 2,49 in 2024). Thus, the index has almost recovered to the level of the second half of 2021, before Russia’s full-scale invasion. These are the findings of the new wave of the annual survey conducted by the European Business Association among its member companies in partnership with the international group of companies NEQSOL HOLDING
Nov 24, 2025


The GB4U and EBA team joined ReBuild Ukraine
Representatives of the Global Business for Ukraine and the European Business Association took part in the international exhibition and conference ReBuild Ukraine. 762 exhibitors, 33 countries, and 23 national pavilions confirm the strong interest of global businesses in Ukraine’s reconstruction. The event served as a platform for B2B meetings, partner search, and sharing experience and information about doing business in Ukraine. The GB4U’s leadership contributed to the Europ
Nov 18, 2025


GB4U and EBA leadership joined a series of European Commission workshops during ReBuild Ukraine
The European Commission organized a series of workshops on the sidelines of the ReBuild Ukraine conference, focusing on the practical aspects of doing business in Ukraine. During the workshops, Anna Derevyanko, CEO and Co-Founder of Global Business for Ukraine, Executive Director of the European Business Association, shared her assessment of the business climate and the experience of member companies operating on the Ukrainian market. At the meetings organized by DG GROW and
Nov 17, 2025


GB4U and EBA bring together international community for Ukraine in Geneva
On October 22, the Global Business for Ukraine, the European Business Association, and the Permanent Mission of Ukraine to the UN hosted the «Ukraine: Spirit of Resilience» evening reception in Geneva. The event brought together international partners, business leaders, diplomats, and friends of Ukraine for an evening of cultural exchange, meaningful dialogue, and the strengthening of solidarity with Ukraine. Welcome speeches were delivered by His Excellency Yevhenii Tsymbal
Oct 24, 2025


What Opportunities Do Italian Financial Institutions Offer for Ukrainian and Italian Businesses?
Since the beginning of the full-scale war, SACE and SIMEST participated in special initiatives aimed at supporting the Ukrainian economy. Through a wide range of products, they can provide assistance to companies affected by the war and support the financing of infrastructure reconstruction and economic development. What instruments does SACE offer? SACE is ready to support Italian investments and exports to Ukraine, as well as reconstruction projects involving Italian compan
Oct 17, 2025


Working with METRO: Quality, Sustainability & Compliance for Long-Term Success
The Global Business for Ukraine, together with the European Business Association and METRO AG, conducted a webinar “ Working with METRO: Quality, Sustainability & Compliance for Long-Term Success ” on October 9. The event brought together potential suppliers interested in cooperation with METRO. During the webinar, participants learned about opportunities for Ukrainian suppliers to enter international markets in cooperation with METRO. The discussion covered key product cate
Oct 16, 2025


GB4U and EBA met with the European Commission’s DG ENEST representative
The Global Business for Ukraine and the European Business Association held an extended meeting of the EBA Ukraine Recovery Committee with...
Oct 8, 2025


GB4U and EBA meeting with the World Trade Organization
As part of the visit to Geneva, the Global Business for Ukraine and the European Business Association team had the opportunity to hold an...
Oct 2, 2025


Culture, Diplomacy, Business: Ukraine’s evening in Geneva
On September 24, a special gathering took place in Geneva, co-organized by the Global Business for Ukraine, the European Business...
Sep 30, 2025


Meeting with Permanent Representative of Ukraine in Geneva
During the visit to Geneva, the team of the Global Business for Ukraine and the European Business Association met with Yehvenii...
Sep 26, 2025


What businesses in Ukraine can expect in 2026. Results of the Global Outlook
The GB4U together with the European Business Association has launched the new business season by bringing together representatives of...
Sep 14, 2025


Business plans and prognoses for 2026. ‘Business Forecast’ survey results
The average USD exchange rate projected in company budgets for the upcoming 2026 by executives of the European Business Association’s...
Sep 4, 2025


Ukraine Investment Framework: must-knows for businesses
On 21 August, the GB4U and the European Business Association held a meeting with the Ministry of Economy, Environment, and Agriculture of...
Aug 21, 2025


Clinical trials in Ukraine: clinical sites demonstrate reliability in active clinical trials and readiness to participate in new ones
In 2025, the EBA Clinical Trials Subcommittee continued its annual assessment of clinical trial sites in Ukraine , which is conducted in...
Aug 11, 2025


GB4U Cofounder spoke on private sector challenges on Ukraine’s path to the EU
On July 16, Iaroslava Savastieieva, Deputy Director of the European Business Association and GB4U Cofounder, joined the debate...
Jul 15, 2025


EBA Deputy Director spoke at the URC 2025 side event
Svitlana Mykhailovska , Deputy Director of the European Business Association, spoke at the sidelines of the Ukraine Recovery Conference...
Jul 13, 2025
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